We are Australia based company, fully owned and run by Australians. We established our business in 2004.
We are an independent brand company registered in Australia.
We are based in Sydney, New South Wales.
Our company run by our CEO and mother of two, Ms. Jay.
We have been operating as a company with a reputation for quality for over twenty years now.
What we do?
Historically, ‘smock’ was a traditional garment from the 19th century worn by English peasants, including boys and girls.
We have thrived through providing high-quality smock products and supporting our long term clients throughout the years.
We are leading distributors and wholesalers for Children clothing in Australia & New Zealand.
We have resellers of all shapes and sizes; our resellers are everywhere across the small and big cities, suburbs, and neighbourhoods…
Our smock dresses are genunely handmade. We do not make or mass produce a particular styled item and distribute to all around the country. Rather they are all hand smocked and not machine made.
Our speciality is that all our items are custom made for a particular shop in the town, its a kind of designer wares that we are making.
You will have a chance to see a different styled dress of the same brand, when you visit just another shop in the same neighbourhood.
A smock dress takes around 9 hours meticulously made with the hand.
Our manufacturers are from the economically downtrodden remote communities in various parts of the world. They are the ex-colonial countries.
Almost 60 per cent of the population lives in poverty in those parts of the world. Low employment, reliance on rain-fed agriculture, and lack of access to water are significant contributors to the high rates of poverty and food insecurity. We work with those small rural communities to alleviate hunger and malnutrition.
In rural areas, many households struggle to grow enough food, leading to high stunting rates in children. Small families are the backbone of their local communities in their country too.
We are proud that our business supports Malagasy Artisan women and their families.
Our smock dressess are made in our family and community run factories in Madagascar by our highly skilled craftswomen.
They make a living when you buy one of our items.
Our mission statement.
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